Odoo for furniture manufacturing has transformed PT Maxim Indowood, one of the largest furniture manufacturers in Indonesia, exporting more than 50 containers per month worldwide. With over 500 employees and a massive production site, they are a key player in the global furniture supply chain.
This case study shows how adopting Odoo for furniture and advanced Odoo manufacturing modules helped PT Maxim Indowood streamline operations, improve efficiency, and achieve global growth.
The Excel Nightmare Before Odoo for Furniture Manufacturing
Like many traditional manufacturers, PT Maxim Indowood relied entirely on Excel spreadsheets to manage its operations.
- Disorganized data: Each department had its own files, leading to countless duplicates and errors.
- Inefficiency: Some Excel files were so heavy that it took 10 minutes just to open them.
- BOM & pricing chaos: When a supplier changed a price, updating all BOMs became a nightmare.
- Lost opportunities: Creating a quotation for a client could take 10 days.
- Poor decision-making: Reports for the general director were outdated before they even reached his desk.
- Exhausted employees: Most of their time was wasted on repetitive manual tasks instead of value-added work.
The company was paralyzed, unable to grow, and barely surviving.
The Doodex Audit – Preparing for Odoo Manufacturing
When Doodex stepped in, we conducted a full audit of PT Maxim Indowood’s processes and explored how Odoo manufacturing modules could streamline operations.
Challenges included:
- Over 500 employees spread across a huge, complex production site
- Half a million items to manage in their system
- Strict traceability constraints
- Deep resistance to change from employees
We couldn’t just “switch” everything overnight. We had to:
✔ Understand the business model of a furniture manufacturer
✔ Organize and optimize the data flows
✔ Implement Odoo manufacturing step by step without disturbing production
✔ Train employees progressively
Step-by-Step Odoo for Manufacturing Transformation
1️. Stock Management Module
We designed a custom Odoo for manufacturing module for raw material tracking:
- Handles multiple material categories: wood logs, veneer, MDF, edging, metal, finishing, accessories, packing.
- Full traceability from container → pallet → board.
- Simplified interface for end-users.
Benefit: Accurate stock management, supplier control, and real-time visibility.
2️. Generic Product Concept
Problem: A single raw material could appear in thousands of BOMs. Updating each manually was impossible.
Solution with Odoo for furniture manufacturing:
- Created the Generic Product concept (Odoo 11 → Odoo 16).
- A BOM contains generic items linked to multiple suppliers/products.
- If a supplier changes, update once → all BOMs update automatically.
Benefit: Weeks of manual updates reduced to a single click.
3️. Automated BOM Generation
Maxim Indowood needed more than static BOMs.
With Odoo furniture manufacturing, they achieved:
- Automatic BOM generation per furniture item.
- Reuse of components (drawers, doors) across designs.
- Easy duplication and resizing of products.
- Reports generated instantly:
- Cost analysis
- Material analysis
- Working time
- ESG & SVLK compliance
- Full history of modifications
Benefit: Quotation time reduced from 10 days → 1 hour.
4️. Advanced Sales & Costing Module
Pricing in the furniture industry is highly complex.
- Prices depend on raw materials, energy, labor, margins, MOQ, customer contracts.
- Price revisions every 6 months based on market fluctuations.
- Negotiation tracking with full version history.
We developed:
- A dedicated costing module
- Automated quotation creation (even for 150+ items at once)
- Instant purchase orders for packaging materials
- Auto-generation of customs documents & container labels
Benefit: Faster sales cycle, accurate costs, stronger negotiations.
5️. Production Management
Finally, we tackled production planning using Odoo for manufacturing tools.
- Batch-based production (with multi-order mixing).
- Step-by-step tracking of duration, material usage, and variances vs forecasts.
- Real-time monitoring dashboards for managers.
Benefit: Production capacity doubled, with better control and efficiency.
Results After 10 Years of Partnership
The transformation was not overnight — it was a 10-year journey.
But today, PT Maxim Indowood is a benchmark in Odoo for furniture and Odoo manufacturing transformation.
Quotations in 1 hour instead of 10 days
- Production capacity doubled
- Managers have real-time dashboards
- Employees use their real skills instead of Excel drudgery
- System fully scalable for international growth
Conclusion
This success story is not just about ERP — it’s about digital transformation in the furniture industry.
The partnership between Doodex and PT Maxim Indowood proves one thing:
With the right Odoo for furniture manufacturing strategy, even the most paralyzed companies can become global leaders
Ready to transform your manufacturing business? Explore our Odoo Implementation Services or Contact Us today